Category Archives: Digital PR

Social Media: The week of Online Influence

It has been a week of ‘Influence’ locally with Ross Dawson launching the Influence Landscape Framework and Gavin Heaton summarising and commenting on some of the recent findings and blogposts. Internationally ‘influence’ was also being discussed in a  paper by the Harvard … Continue reading

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Filed under digital marketing, Digital PR, marketing, Social Media, social media strategy

UK Digital Network Launched

In a previous post entitled Social Media Why Its Not All About You I discussed the fact that the application of Social Media technologies to business is far more impactful and beneficial to all areas of a company not just … Continue reading

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Filed under Digital PR, marketing, Social Media

Social Media – Why it’s not all about you.

How many times have you heard marketers or pr professionals say: – “Social Media is so hard to get over the line’  and -’Its hard to demonstrate the ROI of Social Media’ or -’The CEO is just not on board … Continue reading

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Filed under Digital PR, Enterprise 2.0, Market Research, marketing, online communities, Social Media, social media strategy, twitter

Digital Democracy born

In the middle of April this year in the middle of a recession I resigned my current role and started my own social media consultancy called Digital Democracy.  Why? because with 20 years of media experience gathered in pr agencies, advertising … Continue reading

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End of the Year but start of a blog

As the year draws to a close I thought it was time to start my own blog. After contributing to many blogs since 2006 including FreshChat, Digital Ministry, The Digital Edge and Slice Media and leaving them behind when I moved … Continue reading

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Filed under Digital PR, Enterprise 2.0, Market Research, Social Media, Uncategorized