Category Archives: marketing
Social Media: The week of Online Influence
It has been a week of ‘Influence’ locally with Ross Dawson launching the Influence Landscape Framework and Gavin Heaton summarising and commenting on some of the recent findings and blogposts. Internationally ‘influence’ was also being discussed in a paper by the Harvard … Continue reading
Filed under digital marketing, Digital PR, marketing, Social Media, social media strategy
UK Digital Network Launched
In a previous post entitled Social Media Why Its Not All About You I discussed the fact that the application of Social Media technologies to business is far more impactful and beneficial to all areas of a company not just … Continue reading
Filed under Digital PR, marketing, Social Media
Social Media – Why it’s not all about you.
How many times have you heard marketers or pr professionals say: – “Social Media is so hard to get over the line’ and -’Its hard to demonstrate the ROI of Social Media’ or -’The CEO is just not on board … Continue reading
