As the year draws to a close I thought it was time to start my own blog. After contributing to many blogs since 2006 including FreshChat, Digital Ministry, The Digital Edge and Slice Media and leaving them behind when I moved jobs I decided the mature thing to do was simply start my own – called Reputational Democracy.
I came across the term in a Twitter post and liked it. It reflects the current environment in which consumers have their say and in which brands and companies are all judged daily.
I hope you will also have your say on the blog in coming weeks.